Longines

We're Heading to Watches & Wonders Geneva 2026. And We're Taking You With Us

There are moments in the watch world that define what comes next. Watches & Wonders Geneva is one of them. This April, the Baker Brothers team will be there, on the ground, in the rooms where the future of horology is unveiled.

April 13, 2026

The TUDOR Timeless Selection

Introducing the Timeless Selection – a curated collection of TUDOR watches that have become icons at the very heart of the brand. Each model carries its own character, function, and aesthetic, yet all share one defining quality: a daring spirit.

September 24, 2025

The Beauty of Sapphire Jewellery: Your Questions Answered

Sapphires are prized for their vivid colours and timeless elegance, long symbolising wisdom, nobility, and loyalty. This blog answers common sapphire questions and showcases standout pieces from the Baker Brothers Sapphire Collection.

September 12, 2025

The Power of Ruby

Whether you’re drawn to ruby’s symbolic meaning or its undeniable beauty, there’s no denying its impact. Discover how this extraordinary gem brings passion to every piece.

June 30, 2025

The Ultimate Guide to Longines Watches

Discover the legacy of Longines in From Conquest to DolceVita – The Ultimate Guide to Longines Watches. With nearly two centuries of Swiss craftsmanship, our guide explores Longines’ most iconic collections, from the refined Master Collection to the adventurous Spirit series.

March 5, 2025

Henry Cavill - Longines' New Ambassador of Elegance

Henry Cavill combines sophistication with authenticity, embodying the brand’s philosophy that elegance is an attitude.

February 28, 2025

Master the Art of Styling Green Accessories

Wearing a green watch but sense something’s missing? Refine your look with carefully curated accessories in harmonious green tones.

July 14, 2024

Jingle Bell Time - A Festive Watch Guide

Unwrap the magic of time this Christmas with our exquisite collection of luxury watches. Crafted for the fashion-forward souls aged 18 to 25, these timepieces blend style and sophistication together to make a statement with every tick.

November 20, 2023

Longines Mini DolceVita - Elegance In The Smallest Detail

The Longines MINI DOLCEVITA has arrived! With its discreet yet sophisticated profile, classic styling, and aesthetic combinations that are both timely and timeless, it is a masterpiece that exudes the luxury and contemporary elegance that Longines have become known for. These new MINI DOLCEVITA models are bound to resonate with dynamic women that are drawn to breathtaking watches to complement their styling choice.

September 23, 2023

Celebrating the History of Swiss Watches

Delve into the rich 500-year industry of watchmaking and allow Baker Brothers to introduce you to the heritage of Swiss watches and what makes them so irresistible.

June 19, 2021