At Baker Brothers, we believe that every love story deserves to be celebrated with a symbol that is as unique and special as the bond it represents. Our dedication to crafting exquisite wedding and commitment rings ensures that each couple can find a piece that resonates with their journey together.

TUDOR returns to Watches and Wonders 2025 with an exciting lineup of new timepieces that refine and redefine its signature collections. From the latest evolution of the Black Bay Chrono, celebrating half a century of TUDOR chronographs, to the Black Bay Pro’s striking new opaline dial and the Pelagos Ultra, engineered for extreme depths with 1,000 metres of water resistance, this year’s releases showcase an exciting direction for the Born To Dare brand.

Discover the legacy of Longines in From Conquest to DolceVita – The Ultimate Guide to Longines Watches. With nearly two centuries of Swiss craftsmanship, our guide explores Longines’ most iconic collections, from the refined Master Collection to the adventurous Spirit series.

Henry Cavill combines sophistication with authenticity, embodying the brand’s philosophy that elegance is an attitude.

We are thrilled to introduce a rare gem within our team: our in-house Rolex-trained watchmaker.

TUDOR redefines the modern chronograph with the Black Bay Chrono “Flamingo Blue.” Featuring a bold blue dial, this striking timepiece fuses motorsport spirit with dive watch heritage in a truly standout design.

Inspired by the legendary Carrera Panamericana road race, famed for its demanding challenges in Mexico, Jack Heuer bestowed this distinguished name on the TAG Heuer Carrera collection. The timepieces quickly gained popularity for their precision and innovation, capturing the attention of watch enthusiasts.

The Pelagos FXD platform, originally created in collaboration with a specialist unit of the French Navy, has been adapted to meet the requirements of the French Naval Aviation. This updated version includes a feature enabling aviators and support crews to monitor "Zulu time" alongside local time and an additional time zone. The new Pelagos FXD GMT is METAS-certified as a Master Chronometer, guaranteeing the highest level of accuracy and dependability under the challenging conditions faced by Aéronautique Navale personnel.

TAG Heuer has just introduced the newest members of its iconic Aquaracer collection, celebrating those with a passion for the sea and a thirst for adventure. This collection, embodying TAG Heuer’s bold spirit, also stands as a testament to the brand’s relentless pursuit of excellence and innovation in watchmaking—designed to push boundaries on every front.

Baker Brothers is honoured to be recognised as one of the top 150 independent jewellery and watch retailers in the UK and Ireland by Retail Jeweller's Inspiring Independents 2024.

Revealed earlier this year at Watches and Wonders, the TUDOR Black Bay 58 GMT is a Master Chronometer certified timepiece that features a striking bidirectional bezel in rich burgundy and black with gilt tones. Housed in a sleek 39mm case, this watch transports you back to the golden age of air travel where jet-setting was as glamorous as it was adventurous. Now equipped with TUDOR’s mid-size GMT Manufacture Calibre, the iconic Black Bay 58 steps boldly into new territory offering the perfect blend of heritage design and contemporary function for today’s global explorers.

Morgan Bourc’his has collaborated with TUDOR for over a decade on various exciting projects, embodying the Born to Dare spirit in oceans worldwide.

Introducing the Gucci Interlocking Series: a collection where bold design meets refined detail, offering timepieces that exude contemporary sophistication. We'll explore the distinct segments of this iconic series, from the sporty yet polished models to the elegantly designed watches.

We spoke with Stef, one of our repair specialists at Baker Brothers, to address some common questions about jewellery repairs and repurposing. Stef provides insights on topics such as ring resizing and the recommended frequency for servicing, giving you a clearer understanding of how our repair process works.

Gucci relaunches its signature Horsebit fine jewellery collection, marking its 20th anniversary, featuring the iconic equestrian-inspired hardware that has long symbolised the House. Capturing the timeless elegance of horseback riding and the storied roots of this emblem, the Horsebit motif is beautifully incorporated into necklaces, bracelets, earrings, and rings.