Baker Brothers Insights & Inspiration

The Baker Brothers One Day Sale returns on Saturday 8th November, and we can’t wait to welcome you in-store for one of our favourite traditions.

Introducing the Timeless Selection – a curated collection of TUDOR watches that have become icons at the very heart of the brand. Each model carries its own character, function, and aesthetic, yet all share one defining quality: a daring spirit.

Sapphires are prized for their vivid colours and timeless elegance, long symbolising wisdom, nobility, and loyalty. This blog answers common sapphire questions and showcases standout pieces from the Baker Brothers Sapphire Collection.

Whether you’re drawn to ruby’s symbolic meaning or its undeniable beauty, there’s no denying its impact. Discover how this extraordinary gem brings passion to every piece.

The TUDOR Black Bay 54 ‘Lagoon Blue’ pairs sunlit charm with precision craftsmanship, a classic TUDOR heritage reimagined in a sleek 37mm form for those who value character in every detail.

As an Official Rolex Retailer, we are proud to provide in-house servicing through our Rolex Authorised Service Centre. Every timepiece entrusted to us is cared for by Jimmy, our Rolex-trained watchmaker.

TUDOR commemorates its enduring connection to motorsport with the release of the Black Bay Chrono “Carbon 25. Created for those who live life in the fast lane, the Black Bay Chrono “Carbon 25” fuses TUDOR’s motorsport heritage with cutting-edge design.

Learn how to effortlessly style mixed metal jewellery with our expert tips. Discover creative ways to combine gold, silver, and rose gold pieces for a chic, modern look.

TUDOR returns to Watches and Wonders 2025 with an exciting lineup of new timepieces that refine and redefine its signature collections. From the latest evolution of the Black Bay Chrono, celebrating half a century of TUDOR chronographs, to the Black Bay Pro’s striking new opaline dial and the Pelagos Ultra, engineered for extreme depths with 1,000 metres of water resistance, this year’s releases showcase an exciting direction for the Born To Dare brand.

Discover the legacy of Longines in From Conquest to DolceVita – The Ultimate Guide to Longines Watches. With nearly two centuries of Swiss craftsmanship, our guide explores Longines’ most iconic collections, from the refined Master Collection to the adventurous Spirit series.

Henry Cavill combines sophistication with authenticity, embodying the brand’s philosophy that elegance is an attitude.

We are thrilled to introduce a rare gem within our team: our in-house Rolex-trained watchmaker.

TUDOR redefines the modern chronograph with the Black Bay Chrono “Flamingo Blue.” Featuring a bold blue dial, this striking timepiece fuses motorsport spirit with dive watch heritage in a truly standout design.

Inspired by the legendary Carrera Panamericana road race, famed for its demanding challenges in Mexico, Jack Heuer bestowed this distinguished name on the TAG Heuer Carrera collection. The timepieces quickly gained popularity for their precision and innovation, capturing the attention of watch enthusiasts.

The Pelagos FXD platform, originally created in collaboration with a specialist unit of the French Navy, has been adapted to meet the requirements of the French Naval Aviation. This updated version includes a feature enabling aviators and support crews to monitor "Zulu time" alongside local time and an additional time zone. The new Pelagos FXD GMT is METAS-certified as a Master Chronometer, guaranteeing the highest level of accuracy and dependability under the challenging conditions faced by Aéronautique Navale personnel.